Tuesday, January 15, 2019

Why I'm taking this class - Tammie Chen

I have worked in finance for a few years, and wine has always been one of the topics at dinner that can bring people together, regardless of citizenship, age, gender, and race. I appreciate how with simple production techniques, various grape varieties can yield vastly different tasty juice, while serving the common goal – that is to create pleasure and common grounds connecting people much like what sports can do. In order to learn more about tasting wine rather than simply drinking it, I have taken on a series of WSET training. Understanding wine in a more systematic approach allows wine to linger longer in the memory rather than just the taste. Dinking wine therefore has become more of an appreciation of art of the nature.

I’ve also had friend’s family winery impacted by the massive Napa fire most recently. During this specific event, I’ve learnt so much about business branding and strategies, and leadership in difficult times. Witnessing my friend rebuilding the winery, strategically making decisions about the barrels in smoke, and relentless working with media and Wine websites for brand recovery has been an enlightening business case in point. For that, I’m grateful.

1 comment:

  1. So sorry re: your friend's winery re: the fires- they were awful. But completely agree re: the universal "gathering" principle that wine serves.

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